There’s not much question the Kindle dominates the ebook world. As such, it wasn’t that tough of a decision to try KDP Select when I released The Greatest Show on Dirt in February. The program requires a 90-day exclusive commitment to the Kindle, after which an author can make their book available elsewhere. In exchange for the exclusivity, KDP Select offers up to five free promo days and inclusion in the Kindle lending program for Amazon Prime members (which allows them to borrow one free book each month).
Frankly, the free promo days haven’t done much for me. I’ve given away a lot of free downloads, but the Holy Grail of seeing the free promo spin into a jackpot once the book reverts to paid status hasn’t happened. I’ve heard from enough other authors that have ridden the wave to believe it exists, but in mid-April my two-day free trial saw 5,115 copies of The Greatest Show on Dirt downloaded. Once it went back to full price, the bounce was almost nonexistent.
The Kindle lending program has been slightly more successful, with eight borrows so far this month. The payout there depends on how many books were borrowed overall for the month, but average payouts in recent months have ranged from $1.50 to $2 or higher. Not a great deal, but it can add up.
My 90 days ends next week. Now it’s time to decide whether to re-up or branch out. Specifically I’m considering using Barnes & Noble’s PubIt program to make the book available for the Nook. I figure anyone with an Apple tablet of any kind can read Kindle books without any trouble. My question is, what’s the market like for the Nook? I’ve heard conflicting stories from other authors. Some report negligible sales on the Nook, while others feel there is less competition for ebook dollars there, with so many other indie authors tied up in exclusive KDP Select commitments.
Help me sift through all this. Do you use a Kindle, a Nook, or another ereader? If so, which one, and how reliant are you on it? If a book you want to read isn’t available for your device, do you buy the old-fashioned paper version or just skip it?